Known for its freshly made sandwiches and salads to go, Subway is a leading fast food restaurant with stores around the world. Subway sells a variety of products, including its iconic submarine sandwiches available in a variety of flavors.

Customers may be wondering why Subway is called Subway, where the name came from, and what Subway was originally called. I did some research and here’s what I found out about the sandwich franchise!

Why is Subway called Subway in 2024?

Subway was named for the submarine sandwiches it sells. Originally named « Pete’s Super Submarines », by owner Fred DeLuca (after investor Dr. Peter Buck), the fast food restaurant’s name was shortened to « Subway » in 1968 and has retained the name ever since. Subway’s slogan is « Eat Fresh » in reference to its freshly prepared food.

For more information on Subway, including how Subway got its name, the Subway logo, and what makes Subway unique, keep reading!

How did Subway get its name?

Subway’s owners did not give the company its current name until 1968.

That said, the restaurant franchise that would become Subway was initially called « Pete’s Super Submarines », named by owner Fred DeLuca in honor of Dr. Peter Buck, who gave him $1,000 to open a sandwich shop in order to help pay their tuition fees.

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Additionally, the « subs » in the Subway name referred to the type of sandwich Subway is now known for.

The name was later changed to « Pete’s Submarines », however, following a radio advertisement, the name was confused with « Pizza Marines », leading the franchise to another name change, becoming “Pete’s Subway” in 1966.

In 1968, « Pete’s Subway » was shortened to « Subway », and the name has not changed since. In 1974, there were 16 Subway stores in the state of Connecticut.

What was the metro originally called?

Subway was initially called « Pete’s Super Submarines » in honor of Dr. Peter Buck, who gave owner Fred DeLuca $1,000 to open his sandwich shop in 1965.

A year later, DeLuca and Buck teamed up to create what would become Subway.

When was the metro opened?

When was the metro opened?

Subway was opened in 1966 by Fred DeLuca and Dr. Peter Buck under the business name Doctor’s Associates Incorporated.

Then the two opened the first Subway store in Bridgeport, Connecticut, with the idea of ​​serving fresh, affordable, made-to-order sandwiches.

With this, Subway’s core principles are to provide exceptional service to valued customers, offer high-quality food at prices affordable to all, and keep operating costs low.

The Subway logo is the company name with two arrows over the « S » and « Y », indicating the speed and movement of the sandwich making process.

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Additionally, the arrows in the Subway logo represent how easy it is to get a fresh, personalized sandwich at an affordable price.

Since its inception, the Subway logo has not changed significantly.

Additionally, the current colors of the Subway logo are green, yellow and white, with the aim of reflecting health and presenting Subway as an alternative to unhealthy fast food.

What is Subway named after?

Subway was named after Dr. Peter Buck, who donated $1,000 to owner Fred DeLuca to start the sandwich shop.

Additionally, Subway is associated with New York’s underground subway system.

That said, this element was introduced into Subway stores through interior design, showing maps of the New York City subway system.

What is Subway’s slogan?

Subway’s slogan is « Eat Fresh », intended to represent the fresh ingredients used in its sandwiches and a healthy alternative to other fast food restaurants.

“Eat Fresh” further represents how Subway uses freshly baked bread and ingredients to prepare sandwiches to customers’ exact specifications.

Additionally, Subway workers are known as « Subway Sandwich Artists » because of their ability to create fresh, personalized sandwiches.

To learn more, you can see our related articles on the first Subway store, why Subway is so expensive, and why Subway fails.

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Conclusion

Subway gets its name from the types of sandwiches it is known for.

It was originally named in honor of benefactor Dr. Pete Buck, who gave owner Fred DeLuca money to start the business.

Additionally, Subway’s slogan is « Eat Fresh », referring to customers’ ability to purchase a healthy sandwich created from fresh ingredients in stores.

Additionally, Subway has been around since 1966 and now has over 40,000 stores currently in operation.

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